Brief 3
Broadcasting and Print
What do you intend to produce?
A video containing band biographical information and information about their upcoming tour, in an advertisement format. A full page spread advert and a selection of posters.
A video containing band biographical information and information about their upcoming tour, in an advertisement format. A full page spread advert and a selection of posters.
Intentions based on research
Genre: Metal
Sub-genre: Metalcore
Generic conventions
Costume, style of musical composition
Audience and how they will be targeted
My audience will be primarily teens and young adults, between the ages of 14-30, my target audience is also mainly male in composition. Therefore I will tailor my advertisement accordingly, focusing on appealing to the main age range the band appeals to and focusing on the male demographic. I will do this by emulating the styles of other bands that are similar in genre and demographics.
Institution
The band, its members and the record label will be the institutions represented in my pieces.
Influences
Other bands that are similar in genre have influenced the band
Title screens/typography/layout/navigation/interactivity generic conventions
Title cards to introduce different sections of the video.
Characters
The members of the band
Settings/Locations
Gigs, the bands studio and someplace the band hangs out
Genre: Metal
Sub-genre: Metalcore
Generic conventions
Costume, style of musical composition
Audience and how they will be targeted
My audience will be primarily teens and young adults, between the ages of 14-30, my target audience is also mainly male in composition. Therefore I will tailor my advertisement accordingly, focusing on appealing to the main age range the band appeals to and focusing on the male demographic. I will do this by emulating the styles of other bands that are similar in genre and demographics.
Institution
The band, its members and the record label will be the institutions represented in my pieces.
Influences
Other bands that are similar in genre have influenced the band
Title screens/typography/layout/navigation/interactivity generic conventions
Title cards to introduce different sections of the video.
Characters
The members of the band
Settings/Locations
Gigs, the bands studio and someplace the band hangs out
Props/Costumes/Mise-en-scene
The bands instruments will be included as props, the costumes will be typical clothing wore by members of the band during gigs.
The bands instruments will be included as props, the costumes will be typical clothing wore by members of the band during gigs.
Image/Lighting
Footage of band performing, stills of band performing, title cards
Use of sound
Audio from interview footage, music provided by the band
Editing and Effects
I will edit the video footage I have recorded and place anchorage in sections of the video
Footage of band performing, stills of band performing, title cards
Use of sound
Audio from interview footage, music provided by the band
Editing and Effects
I will edit the video footage I have recorded and place anchorage in sections of the video
